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7 Facebook marketing tips

As a business tool, Facebook is continuously dominating the popularity contest as a key component of most content marketing strategies. However, because of it’s longevity, you may find yourself struggling to constantly come up with new content and fresh ideas for your company or brand’s Facebook page.

Although it’s tempting to just write up some content, find a cute image, and post away, approaching Facebook with some strategy will improve your chances of actually engaging in valuable conversations with your audience and customers. The following Facebook marketing tips will help you increase engagement with your Facebook marketing efforts, no poking required. […]

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9 Proven Ways To Increase Instagram Followers : A Comprehensive Guide for Beginners

Instagram is Facebook’s trump card when competing with Snapchat’s dominance.

Instagram keeps adding new bells and whistles to their service. And while this constant influx of new features can be confusing, they also provide great opportunities for marketers.

In today’s article, we’ll cover the latest techniques to get more followers on Instagram.

But before we get into the how, let’s find out a bit about Instagram’s users.

Who uses Instagram?

It is important to know the demographics of your Instagram channel before you start marketing there. […]

Designers V/S Clients

In a perfect world, the client-designer relationship is built upon a common sense of purpose, goals and objectives. In reality, their varying perspectives make things a little bit more complicated. The client wants the logo to be bigger, colors to be brighter and the typeface to be groovier. The designer wants more white space, subtle colors and the font equivalent of Candice Swanepoel (go ahead, Google her). […]