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Top 20 Digital Marketing Trends To Watch In 2018 And Beyond

Digital marketing in 2018 and the digital marketers are getting ready to face the disruptions and challenges coming in the way of achieving their goals. They bank on technological advancements time and again to address the client’s requirements and gain the optimum outcome.

Moreover, As we witness a transformation from a laptop and desktop-driven age into the mobile-driven era. Lastlly, the advent of new marketing trends is inevitable in the digital world.[…]

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How To Create Drip Campaign Emails That Get Opened And Read

A lot of your subscribers follow different blogs. So don’t be surprised if they forget about your blog by the end of the month.

With tons of content on the web, I bet some of your subscribers only visit your site once a month, or once every few months, or maybe even never.

When faced with this dilemma, how do you keep your blog in your subscribers’ radar? How do you make sure that they keep coming back for more? […]

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How to Use the Psychology of Color to Create a Killer Website for Small Business

As a marketer, you already know the powerful role that color plays in influencing a decision, and this is especially true with a website for small business.

There’s actually a field out there known as color psychology that is dedicated to understanding how color affects human behavior.

According to research from QuickSprout, 90 percent of product assessments that consumers make have to do with color. […]

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Does your Business really need a Website or can you just rely on Social Media?

Bespoke websites can cost from as little as £99 to thousands of pounds, so should small businesses abandon them in favour of Social Media platforms to save time and money? Or does this strategy only work for certain established and niche industries? Are websites really necessary? Social Media sites like Facebook, Pinterest and Twitter are free, easy to use and update automatically and provide a ready audience for products and services. Why go to all the bother of having a website then?

The Case for Websites

While social media is free and offers a great way to market a business, the functionality of these sites is limited and that is the biggest drawback. There are several things that a website can do that Social Media cannot. Advanced functionality aside, having a website adds online credibility and respectability to your brand. Some larger companies frown upon employees using Social Media during office hours and may even block access to these sites through their firewalls. If you are selling business to business this needs to be taken into consideration. […]

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Working List of Temporary Email Services

Emails are one thing which I check every day and being an online user, many time I have to sign up for many forums or Email newsletter to download stuff. Though, this one time sign up always turns out to be someone trying to sell me something later. I have nothing against it, but I want to make sure I keep me Email inbox clean and see only important Emails. Let me introduce to temporary Email services which will let you create temp Email accounts which will self-destruct within some time. […]

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OPTIMOVE AUTOMATION SOFTWARE FOR BUSINESS MARKETING

To earn and maintain reputation is a major objective of marketer. He therefore tries to make his brand famous both in local market as well as international market. This objective is achieved by adopting effective marketing strategies and to target customers and audience appropriately.

 
Different types of marketing tools and software’s are available online to make marketing less complicated process and it also consists of optimove. Optimove is marketing software which provides a framework specially to online companies. It helps in making personalization process more easy and beneficial. […]